Amazon negotiated an exclusive digital rights deal with DC Comics. Superman and Batman are to be available to those who purchase the Kindle Fire. What are competitors to do at a time like this? BURN THEM! Barnes & Nobles and Books-a-Million removed all the DC Comics from their stores, sending a scorching message to DC Comics.
With this digital battle on the way consumers may need to have multiple tools to view their desired sources of entertainment and education. Exclusive rights is nothing new, AT&T had it with the iPhone and now Amazon has it with DC Comics. Let's remember that today almost every carrier has the iPhone. Maybe it is not so bad to burn books.
Article: http://www.nytimes.com/2011/10/19/technology/bookstores-drop-comics-after-amazon-deal-with-dc.html?_r=1&ref=technology
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